CASE STUDY
AgriBank
Part of the Farm Credit system, AgriBank provides loans and other financial products across 16 states—from Ohio to Wyoming and Minnesota to Arkansas.
Story Partners works to strengthen relationships between AgriBank’s farmer/rancher members and the Washington influencers who shape agriculture and financial policy.
We help AgriBank members tell their story to key stakeholders in Washington, D.C and in rural communities across the country. The tools we have developed to connect AgriBank with its priority audiences feature emerging agricultural trends, the issues and challenges facing farmers and the role of financing in sustaining our food supply and enabling innovation.
Cultivating relationships never goes out of season. Story Partners works with AgriBank to create a strong network of allies, effective strategies to navigate the ever changing world of Washington and reinforce its message of supporting rural communities.
Strategies Deployed
- National and grassroots strategy
- Stakeholder mapping
- Grassroots training
- Social media strategy and content
- Media relations